Consumers are easily fooled by processed foods disguised as healthy food. It might a big red strawberry on the front of a box of toaster pastries. Or it might be the name of the food itself, as in banana nut oat bran muffins.
They won’t be fooled if they remember that real food grows. Is it something that grew into what it is today? Or has it been processed with ingredients added to create a new kind of food?
Our Real Food Grows materials get this point across beautifully. Here are some activities to go along with them:
- Print out a list of some real foods and processed foods in random order. Have participants circle all the real foods. Then discuss why they are real and why the others are not. For a super-quick way to do this activity, use our Real Food Grows bookmarks, which have a list of items on the back.
- Pass out a variety of real foods and processed food packages. Have each participant say whether their food grows or not. Ask them to tell what ingredients are in their item. For an apple, the ingredient will just be an apple. For an apple fritter, the list will obviously be longer. You can also ask a volunteer to be the scribe who writes the ingredients on a whiteboard or flip chart. They’ll quickly get tired of writing out the long list of ingredients in processed foods and everyone will get the point!
- Ask questions to get a discussion going about foods disguised to be healthy… Breakfast cereals that contain fruit or nuts? Fruit and grain bars? Banana nut muffins? Oat bran pretzels? Strawberry frozen yogurt bars? Veggie straws or crisps?
It’s so simple, but we need to be reminded every day that Real Food Grows!